Hey, I'm leela shankar.
I found my interest in technology when I started using a computer at the age of 6 and have been exploring since. Participated in dramatics, arts, sports, standup comedy competitions, and robotic programming, and secured many gold medals during school years.
School life gave me great exposure to extracurricular activities which helped me improve my observation, communication, and public speaking skills. My passion for technology and ‘how things work’ attitude enhanced my analytical skills. Got bit by the ‘start-up bug’ during 3rd year of college and started exploring start-ups and their growth. Looking at startups through the lens of technology and human behaviour got me ahead of most.
Unlike most, I skipped college placements with a plan to start a cloud gaming startup but was waiting for the Indian market to mature. Meanwhile, walked into a Norwegian company that handles the world’s biggest video game database to get hands-on experience and deepen my knowledge. When I saw an opportunity to implement my ideas, I resigned from my position as a Video Game Specialist and founded Krypton Cloud Gaming.
Sincere thanks to my parents and younger brother for their support throughout!
Within a year of founding my startup, we got recognized as one of the Top 100 startups in India and got incubated into IIIT Hyderabad. But COVID lockdown made it harder to sustain due to the sudden shifts in user behavior and money-spending habits.
So hit a hiatus on that and started to help my friends and fellow founders to help them grow. My contributions started to work wonders for many companies, and that's when I decided to completely pivot to helping other companies grow with all the practical and actionable knowledge that I acquired during my startup journey.
Looking only forward since, I built a client base across the US, UK, EU, UAE, Australia, and India within 15 months of starting my journey as a Growth Hacker!
Love for tech and hardware made me pursue Electronics and Computer Engineering - a one-of-a-kind course which was only available in 2 universities in India at the time, which provided the core insights of both the hardware and software perspectives which leads to the creation of the modern-day gadgets
Founded 1st start-up in 2019 which got incubated at DeepTech Labs at India’s largest academic incubator CIE-IIITH
Recognized by Headstart in the pre-Shark Tank India era when I won a National-level pitching competition, Kickstart by HeadStart org and got recognized as Top 100 startups in India in 2019
It was an immense pleasure for me to speak at the very college that I graduated in 2017!
Headed Marketing of $30 million startup of 3rd-time Start Up owner based in US
Growth Hacking, Email Marketing and Web3 Marketing services to startups and corporates based in US, Dubai and Australia
Email marketing for Edtech company based in US in association with John Hopkins University, Increased email open rate from 10 to 55%, CTR from 2% to 27%
Mentoring on Email Infrastructure and ideal prospect building to a legal tech company based in Australia
Featured in "The Zero Hiccup Way" for providing valuable inputs during the author’s writing and book marketing journey
Mentoring on email marketing to one of the biggest personal care B2C company in India
Working on web3 and NFT project with a video gaming company in Dubai
Panelist at GATO 2021 by Internet and Mobile Association of India and Adoption of Cloud Communication by The Brainalytics
Panelist at Adoption of Cloud Communication for Constant Consumer Engagement in the Gaming Industry by The Brainalytics
Council Member of Institution’s Innovation Council (IIC), Siddharth Institute Of Engineering & Technology. Established by the Ministry of Education (MoE) to foster culture the culture of innovation amongst Higher Education Institutions
Guest mentor at Growth School, taking sessions and webinars on marketing and growth hacking since May 2022. 10+ sessions and growing…
I got acknowledged in The Zero Hiccup Way To Building A Technology Company book written by Ayush Jain, Founder & CEO of Mindbowser Inc.
Training and coaching multiple batches passionate Women entrepreneurs on marketing and growth to skyrocket their startups
Got awarded in Delhi as following: Most prominent entrepreneur award of the year in the Growth Hacking category - Nationwide awards 2022.
Speaking on 2 days of the 3 day event regarding AI in marketing and email marketing.
I can help you with...
Speaking
Addressed students, marketing professionals, entrepreneurs, and founders on growth hacking, marketing, personal growth, and business growth.
Corporate Growth
Hacking Training
Trains startups and corporates with the knowledge and skills to improve performance, conversions and revenue
Growth Hacking
Services
Helps companies grow through effective, affordable and scalable growth strategies. Offers end-to-end growth hacking services tailored to business goals.
Growth Marketing Consultation
Provide strategies to grow your company’s users/customers. Implements growth hacking strategies for B2B and B2C companies that result in revenue growth. With you, every step of the way.
Glimpses of leela in activities
Some highlights from sessions on growth hacking, public speaking and award ceremonies